In The News

Heather Phillips Joins the PRA Destination Management San Francisco Sales Team as New Sales Coordinator

San Francisco, January 18, 2007 - PRA Destination Management San Francisco has expanded its sales staff to aid business growth by appointing Heather Phillips as new sales coordinator, according to Ferris Suér and Liz Watson, co-principal owners of PRA San Francisco. As the Sales Coordinator, Phillips is responsible for maintaining client relationships, developing new business leads and organizing sales activities for the organization. In addition, Phillips will oversee all client meetings and site inspections for the varied programs, while promoting the unique DMC services PRA San Francisco offers its clientele.

Prior to joining PRA San Francisco, Phillips worked for DAVIES Public Affairs in Santa Barbara, coordinating high-profile client events. In addition she managed direct mail and community outreach programs, as well as vendor relations. Her experience also includes a background in communication, public relations and marketing.

"We are excited to welcome Heather to the PRA San Francisco team," commented Watson. "Her diverse sales and marketing background, along with a solid focus on client satisfaction and retention are consistent with our team's commitment to outstanding service for our clientele. PRA San Francisco prides itself on delivering creative, first-rate programs and with the addition of Heather's sales and marketing experience, we'll create new opportunities to showcase all the unique services PRA San Francisco delivers to our current and future clients.

With a combined industry experience of over 40 years, the PRA San Francisco staff has worked on numerous detailed destination programs from special events, to transportation and project management for several well-known firms.

"I'm excited to be a part of the well-recognized and respected PRA San Francisco team and to work for one of the leading DMC's in our industry," stated Phillips. "The company's reputation for innovation, outstanding service and talented destination experts is its trademark and I look forward to sharing the first-class services of this organization to our new and established PRA clientele."

Phillips is a graduate of the University of California, Santa Barbara with a Bachelor of Arts degree in Communication and minor in Applied Psychology. In her spare time, Phillips enjoys discovering new restaurants, nightlife and out-door activities in the San Francisco area to experience with friends and family.

PRA San Francisco is the leading destination management and event planning company serving the Northern California region. As part of the PRA system of over 18 U.S. locations, PRA San Francisco has served an impressive array of corporate clientele, representing practically every major industry. For more information on the PRA San Francisco portfolio of destination management services, please contact Ferris Suer and Liz Watson of PRA San Francisco at tel. 415.397.6300; email: fsuer@pra.com or lwatson@pra.com.

PRA Destination Management, Inc. (www.pra.com ) is the franchisor of destination management companies throughout North America, providing a comprehensive business system, which includes management, marketing, technology and training. PRA has 18 franchise offices in the Unites States in Arizona, Atlanta, Chicago, Dallas/Ft. Worth, Las Vegas, Los Angeles, New Orleans, New York, Orange County, Orlando, Palm Springs, San Antonio, San Diego, San Diego North, San Francisco, Santa Barbara, Seattle and Southeast Florida. International locations, including Mexico, Costa Rica and Panama are destinations available through our DMC partner IVI Destination Management. England, Scotland, France, Spain, Monte Carlo, Monaco and Italy are destination available through our DMC partner Allied Europe.

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